LDS Women 1968–1976 · Stories of Strength & Resilience
New Release · March 10, 2026
A Case Study of LDS Women in the Early 1970s
What happens when women stay rooted in faith while pushing against the cultural expectations that tell them otherwise? Fourteen remarkable women. Careers in law, medicine, academia. An era of the ERA, civil rights, and Vietnam. One radical idea: friction is not failure. It's proof of movement.
About the Book
The years between 1968 and 1976 were full of upheaval. The Equal Rights Amendment, civil rights, Vietnam, the early waves of second-wave feminism. Inside LDS communities, women faced their own kind of pressure: a faith that pointed them one direction while the world outside was opening up entirely new ones.
Using Friction to Grow captures the untold stories of LDS women who navigated that tension with grace, personal revelation, and deep conviction. These were women who refused to choose. They were married and pursued careers. They stayed in their faith communities and blazed new trails in law, medicine, academia, and business.
"Friction is not a sign of failure. It's proof of movement. These women don't just survive resistance. They use it as fuel."
This is not a book of apologetics. It's a book of lived principle, told through real women who figured it out one faithful step at a time. If you've ever wondered whether faith and calling can truly coexist, this book is your answer. These are your giants. Stand on their shoulders.
Praise
Friction to Grow is a reminder that faith isn't about ease — it's about endurance, love, and growth. These women stayed, wrestled, and found strength in the struggle. Their courage inspires all of us to hold on to what's good while working to make it better.
Steve Young
Hall of Fame NFL quarterback, humanitarian & author of The Law of Love
Where was this book when I was in my 20s and 30s? I will be recommending it to every woman of faith who dreams of an 'and' life. All-in on the Gospel, all-in on family, and all-in on her work. Inspiring!
Whitney Johnson
CEO, Disruption Advisors; Thinkers50 Leading Management Thinker; host, Disrupt Yourself podcast
I loved how Friction to Grow celebrates women who stayed rooted in faith while stretching toward possibility. I'll be sharing it with my daughters, friends, and every woman learning to trust her own divine direction.
Kristin Andrus
CEO, Gathering for Impact; Chairman, Andrus Foundation
This book is filled with inspiring stories of Latter-day Saint women who took unique, courageous, and transformative paths — rooted in personal revelation and conviction. A must-read for anyone seeking faith-based examples of how to live a life of conviction, boldness, and purpose.
Susan Madsen
Professor of Organizational Leadership; Director, Utah Women & Leadership Project, Utah State University
Using Friction to Grow documents courageous role models whose voices and stories will inspire generations of women to nurture their talents. I am excited to share this book with friends who are discerning their vocations to contribute to the public sphere.
Miranda Wilcox, PhD
Associate Professor of English, BYU; Advisory Board, Maxwell Institute for Religious Scholarship
Robin Ritch's beautiful book is a reminder that the generation before us struggled with challenges similar in size and significance to those we face today. I can't wait for my children but also my college students to read this.
Dr. Lynne Hilton Wilson
Co-founder, Scripture Central; Associate Professor of Ancient Scripture, BYU
Robin's beautiful book draws out lessons we can use today. Women who faced their times with grace, forgiveness, patience, and a resolve to bring about change. They overcame structural, cultural, and traditional barriers with resilient faith and love.
Dow R. Wilson
Former CEO & Chairman, Varian Systems; former Area Seventy, Church of Jesus Christ of Latter-day Saints
Ritch weaves together powerful narratives of tension, faith, and growth. I've long felt a gap in biographies of modern, faithful Latter-day Saint women, and I'm grateful for this thoughtful work in helping to bridge it.
Mary Stallings
Author and founder of Come Follow Me Daily
This book is a fantastic conversation starter. I'm excited to share it with my husband and other men as we collectively break down barriers of culture to make the world a place that accepts the dreams, talents, and skill sets of women.
Mackenzie Bauer
Co-founder, Thread Wallets; Forbes 30 Under 30 & community champion
Robin Ritch, Author
About the Author
Robin Ritch has spent her career building things that matter. She has led teams at Microsoft, Intel, and Cisco, and most recently served as President and Publisher of Deseret News Publishing Company, where she helped transform a 172-year-old institution into a nationally recognized digital voice.
Throughout her career, Robin has had a knack for seeing around corners. She has launched new products, modernized organizations, and brought together unlikely communities around conversations that matter.
She gives back through board service at The Policy Project, WikiCharities, Wasatch Innovation Network, and Mission Edge, organizations working to make communities stronger.
For as long as she can remember, Robin has been fascinated by women and their relationship with God. That lifelong curiosity is what led her to write this book. Using Friction to Grow is her first.
Media & Podcast
Robin is a natural storyteller with decades of leadership experience and a genuine love for these women's stories. Whether you host a faith podcast, a women's leadership show, or a history program, she brings warmth, substance, and a conversation your listeners won't forget.
Ready to bring these stories to your audience?
Let's make it happen.
Contact
Whether you'd like to book Robin for your podcast, invite her to speak, order books in bulk, or just say hello, she'd love to hear from you.